Anybody can write but not everybody can be a writer. The mark of a true writer is the ability to express him or herself with eloquence and grace. Writing, however, is more than just stringing words together in a dramatic fashion.

What Makes A True Writer?

A true writer has something to say. It could be a message or an opinion of great importance that could stir even the most passive of audiences. It doesn’t matter how trivial or how crucial a subject is. A real writer can write about a home mortgage refinancing lender or a lengthy dissertation on an Oscar Wilde novel and will still have his or her readers gripped. A writer who can make a home mortgage refinancing lender look good or a well-loved monarch look bad is indeed a very talented one.

Oh, Fearless One

A real writer is not afraid of criticism, disapproval, or persecution. The best and the greatest of all writers have been censured and even scorned in the worst possible ways. Indeed, there will always be detractors. You can write about a controversial subject like politics or a benign one such as home mortgage refinancing lender and still be criticized. A true writer who believes in the truth and the integrity of his prose should have nothing to fear and should always be prepared for the consequences.

Pride and Prejudice

Ego is a writer’s curse. Many a writer have made the mistake of basking too much in fame and glory to have forgotten the integrity of his or her words. To be a truly good writer, it is important not to let praise go over your head. Accept criticism and learn from it. When commended, remain humble but grateful. Remember that no matter how well you wrote that piece on home mortgage refinancing lender, you can still do better. Be your best and worst critic.

There are no subjects insignificant enough to be done halfheartedly. Write about home mortgage refinancing lender with as much care and as much dedication as you would an essay about life and love. No essays should be neglected because you feel it’s inconsequential. You’ll be surprised to know how even the most benign topic such as home mortgage refinancing lender can touch lives. Keep an open mind and don’t subject yourself to petty prejudices. There are always two sides of a story and a truly good writer does not choose sides.

The Power of the Pen

Writing is more than a profession. It is a craft and a gift that should be used wisely in pursuit of truth, justice, and honor and not for petty and mundane victories over the weak. The freedom of expression is indeed a beautiful thing, its power heady. It can build just as well as it can destroy. There is truth in the adage: the pen is mightier than the sword. And if you are lucky enough to wield such a weapon, you must know how to use it right and use it well.

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You are sick of duplicate content? Welcome to the club. What should you do different than 95% of article writers on the net?

Article directories and the web in general have been flooded by a tsunami of junk content on just about any topic you can imagine.

However, a great deal of this content does not contain anything useful and is pure advertisement or keyword stuffing. This type of content will hardly get read by anyone.

The people that produce this type of content I call article zombies. Their content does not have a soul. It does not inspire you or give you anything useful. They just bore you to death.

Before you start writing about a topic please make sure that you:

Have something meaningful to share

This does not need to be insider knowledge about a certain topic, but maybe an interesting opinion, a different view – some aspects not everyone already knows.

Know your target population

Before writing an article, know who your audience will be. Would you go on stage with your eyes shut? You need to know who you speak to. What are the interests of your audience? What pain or problem do they try to avoid?

Write for people – not search engines

SEO may be your initial motivation. But remember: There are more humans than search engines. Real people will read your article. If they don’t like what they see do you think they will click on the link in your resource box?

Read your own words aloud before sending or submitting it somewhere

Too often you write something, but when you start reading it aloud in your own voice – it sounds stupid. If that’s the case it probably is. When you make the transition from words in a computer to spoken voice – this is the first reality check for your train of thoughts and your narrative style.

Do not recycle existing articles

I know everybody tells you to take private label articles and rewrite them. My advice: Don’t do it. If you start rewriting somebody else’s article it will lose its own voice without getting your personal style into it. What you end up with is just a piece of text without a soul.

Have a strong feeling about what your are writing

This feeling does not always have to be positive. If you are mad at something – write it down. If you disagree with somebody else’s article – great – write down your view. If you feel fascination – your words will be fascinating, if you are sad – so your words will be.

But if you feel nothing your words also won’t have emotions.

So now let’s get into the right mood and produce some really good content for your website – but first of all – for your visitor. Your visitor are human beings. Offer them what you would offer to a visitor in your home: The best you have to offer.

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As a writer you may have ever felt overwhelmed by a blank sensation when trying to write an article. To eliminate the problem you may try to follow the tips in this article. Ok, let’s start it. I don’t want to waste your invaluable time.

First, if you have a collection of private label contents, take a look at them. Try to find an article that covers similar subject with the article you want to write. For example if you want to write an article about badminton you can look for an article about tennis. Both have many similarities. They are games that require racket and net to play. In addition they can be played single or double. Just change the word “tennis” to “badminton” and change any inappropriate words. For example you may have to change the word “tennis ball” to “shuttlecock”.

Another example is if you want to create an article about restaurants in your city you can use an article about restaurants in Kuala Lumpur or New York or any other cities. The key here is the more similarities exist the easier your writing task will be.

What will be easier if you want to create an article about “web writer”, using an article with title “Hire a Web Designer” or “Hire a Broker”? I believe you are agree with me to choose the first one because compared with a broker there are more similarities between a web writer and a web designer. Both of them, a writer and a web designer, normally serve people who are running a business on the internet which means their customers are more likely have similar problems.

In case you can not find an article that cover similar subject like that just open one of your private label articles. There are common titles which can be used for various subjects. Here are some of them:

How To Find …
The Secret To …
The Basics of …
The Benefits of …
Mistakes To Avoid When …
and so on…

Just open one of them no matter whether the subject is related with yours or not.

Now you can alter the article. For example, below is a private label article about cigar:

—– START —–

4 Tips for Lighting a Cigar

For new smokers, lighting a cigar can seem as daunting as learning to choose a good single. Here are four tips to guide you in lighting a cigar for the first time.

—– END —–

If you want to write an article about web hosting you can alter the article above so it becomes:

—– START —–

Several Tips For Finding a Reliable Web Hosting Provider

For beginners, choosing a reliable hosting service can be difficult because there are a huge number of hosting companies with different hosting plans in the market right now. Here are some important factors you should consider in deciding which one to choose.

—– END —–

After you have finished several first sentences like that you should be able to finish your article easily. You can do this method again and again for any subjects. Collecting many private label contents can also be very beneficial to you because besides you will have good quality contents to get the creative juices flowing you will be able to take some sentences from here and there.

Finally although you can just “search and replace” for some words it is advisable to take it a step further in order to make your article really unique. Do not forget also to check your article to make sure it does not contain wrong information.

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Think journaling is old fashioned? Think again. Are you having a hard time getting started on your article writing? Combine writers block with journaling to spark your article writing frenzy.

Journaling is a powerful tool for brainstorming ideas, keeping your writing skills sharp, and for storing ideas and notes for future article pieces. To make the most of your journal, I suggest the following 4 tips to all article writers, beginning through advanced.

1) Get the right tools. I love shopping for notebooks because there’s such a wide variety available today. Looking for a journal with flowers and other fancy designs? Try Barnes and Noble or Borders bookstores. Wal-Mart and office supply stores sell functional albeit less expensive journals. Make sure it feels good in your hands. Too small and you’ll breeze through the pages too quickly. Too bulky and you won’t take it with you for fear someone might snicker.

And, don’t forget your writing utensil. Your pen options are either rollerball or gel. I use a 0.38 Uniball pen. I’ve only been able to find them in OfficeMax. I adore the fine point but they do tend to run out of ink faster than other pens. Use what you like best. If you hate to smear ink, or are clumsy like me and get gel all over you hands, shirt, and pants then stick with a ball point. Or, better yet, get a pencil. I don’t use pencils because I tend to erase too much.

2) Make it a habit. This goes without saying. If you want to be successful at journaling, you have to journal. Pick a time and spot where you can write everyday. Then just do it. Stay away from your computer so you won’t be distracted by everyday business.

3) Fire your inner critic. I used to think that all writing should be critiqued, reviewed, and revised. Once I let go of my inner critic, I began to enjoy journaling. Many times I pen random thoughts that would have been lost otherwise. Journaling should be inspirational, not drudgery. For those of you who are perfectionists, this step will be harder to do. Don’t write on your computer. When you see the autocorrect marks lighting up your screen, you’ll be tempted to make corrections. It’s less tempting to use paper and pen.

4) Use your journal for article fodder. Can’t think of anything to write? Flip through older journal entries. I guarantee it won’t take but a few minutes to find and idea or inspiration to get started. I purposely review journal entries to find new article ideas.

Journaling is an exercise to help you let go of yourself and break through any writer’s block. The important point to remember is that there is no wrong way to journal. Try to journal at least once a day. Don’t think you have anything to journal about? Write down your daily to do list. Sometimes just getting something on paper will get your mind working. You never know until you try. Have fun, enjoy the time, and get writing!

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You want to get your e-mail newsletter started, but you don’t want to be burdened with writing articles every time you turn around. Fact is, writing how-to articles isn’t that much of a hassle once you have a system for it.

Creating short, how-to articles allows you to:

- connect with your audience

- position yourself as an expert, and

- increase sales

Bottom line: Give clients information they need and you’ll be the first person they’ll think of when they run into challenges.

Consider creating a template for your e-mail newsletter articles that will fit the needs of your audience. Ask yourself if they want detailed information, or if they’re happy receiving broad ideas that will allow them to tailor the information to meet their specific needs.

If they want specific info, you could always include a teaser paragraph in your newsletter and then provide a link at the bottom of that paragraph. The link can lead to more detailed information about the subject your that audience is interested in.

Once you understand the needs of your audience, place your information in article format. Here’s a system I’ve often used to produce quick, informative articles.

1. Begin with an identifier paragraph.

This is an introduction to the subject. Just let people know exactly what you’re getting at.

2. Tell them why they should be interested.

This is where you just get into the reader’s world. You will what you’re talking about help them do their jobs better? In essence, that’s all people really want to know.

3. Give short, realistic pieces of advice.

You have so much to say it’s hard to fit it into short bits of info, but do it you must. Otherwise you’ll lose your audience’s attention. Try to stick to the points that have the most impact or the ones that are completely opposite to what people in your industry are currently doing.

4. Wrap it up.

One of my mentors used to always say to me, “Tell ‘em what you’re going to tell ‘em. Then tell ‘em. Then tell ‘em what you told ‘em.” No, he wasn’t senile. His advice actually worked. At the end of every article I just wrap up what I’ve said by reviewing the key points of the article. It’s called a “takeaway.” What’s the one thing you want the audience to take away from your article and implement in their daily work lives? Once you’ve answered that question, you have your final paragraph.

Whatever you do, keep it short and simple. Sure we may want to use sophisticated language if your audience craves that, but you’d be surprised. When reading e-mail especially, readers won’t mind short, concise words and phrases. And that’s especially true if those words and phrases add more to the bottom line and/or help them become more efficient.

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You’ve spent hours researching, writing and self-publishing your book. Now, you want to reap the benefits of selling it yourself, but where do you begin?

Here are five simple tips to help you get started.

1. Figure out your market.

“Bookstores are lousy places to sell books,” says self-publishing guru Dan Poynter in USA Weekend . “Find the places where your audience gathers and sell directly to them. If your book is about cats, go to pet stores.”

To start selling your book, take the time to research your target audience. Who will be interested in purchasing your book and sharing it with their friends?

Once you know your target market, look at the places they shop and spend their leisure time. What media venues do they watch, read and listen to on a regular basis?

Create a list of all potential organizations, business and groups. This will give you a good understanding of the online sites and brick-and-mortar locations where you need to focus your marketing efforts.

2. Spread the word.

When you are ready to start selling, don’t be shy. Talk about your book, carry a copy around with you and look for every opportunity to mention it. Also be ready to give copies away to influential people who will build buzz about your business.

If you are a good speaker, try to give presentations to groups catering to your target audience. You can partner with various organizations to promote your appearance and build word-of-mouth. This may include issuing a press release, giving books away during radio or television interviews or getting involved with charitable activities.

“Speaking to local, target audiences is a great way to start building buzz about your products and services,” says Melanie Rembrandt, small business PR expert and owner of Rembrandt Communications, www.rembrandtwrites.com. “But in order to build credibility, you need to offer valuable information pertinent to your book’s subject without being sales-oriented. You can always have a book-signing after your presentation to sell your books and meet potential customers.”

Another trick is to leave a copy of your book at your local bookstore or library. If visitors pick up the book and read it, they will ask for a copy of it. Then, the person at the counter may contact you to purchase additional copies.

3. Venture outside your target market.

After you’ve pursued all venues focusing on your specific audience, start marketing your book to other groups outside your target market.

Look for secondary sources that may be interested in purchasing your book as a gift for a friend, co-worker or family member. Perhaps you can partner with a business, charitable organization or hobby-group related to your book-topic?

Think “outside of the box” and try to let as many people know about your book as possible. You can issue a press release, offer special discounts and create newsworthy events to draw attention to your book. And these activities don’t need to cost a lot of money. You just need to think of some ways to stress the unique benefits of your book and take the extra time and effort to plan, coordinate and follow-through with your ideas.

4. Take advantage of business relationships.

If you used an online publisher in developing your book, advertise on their site. If you used a local printer, ask if you can leave a couple copies at their front desk.

Visit all of your local establishments and leave some kind of information about your book. If you are a regular customer, most of these businesses will be happy to help you and the local economy.

And when preparing these “leave-behinds,” think about the benefits for the business and customers. Perhaps you can print up small calendars, checklists, quick tips, bookmarks and other items that advertise your book while offering something of value to potential readers.

You may even be able to partner with various businesses to offer special joint coupons and discounts. Use your imagination, but always keep the benefits for the customer in mind.

5. List your book online.

This may be obvious, but you really need to list your book online to reach the broadest possible market and increase “buzz.” Review your target audience and try to get information about your book posted on all of the pertinent sites they visit.

Also create a simple website. And don’t worry. Today, there are many services that offer cost-effective or free websites to self-published authors. You don’t need to be a technical genius or have a lot of money to take advantage of these services and create an online presence.

However, in your online copy, be sure to stress the unique benefits of your book and provide customer testimonials (for credibility). Also include some information about your background to help you stand apart from others in your genre.

Once your site is up and running, research free, press-release posting sites. Also look for online organizations that may be willing to post reciprocal links to your site to help build search-engine optimization.

These are just a few, simple tips. There are many ways to sell your self-published books. But you can start by focusing on your target audience, work the business relationships you already have and be creative. And soon, you’ll be well on your way to being a top-selling author!

For more tips and information

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When reading your article a reader can get warmed up and react on your article in several ways. A responsive reader will want to:

1) Visit your website link in the resource box

This is probably the most common response people seem to go to, even if it is the wrong one. People are so fixated with wanting their readers to go to their websites and buy straight away.

Tell me something, how many strangers on the Internet have you brought something from because they just told you a great story? None right?

You have to preheat (or presell your readers) the oven before you can ask for their credit card details.

Sending your readers to your website will usually result in a lower sales percentage straight off the bat. That is of course if you are selling them anything at all.

If you were selling them something, the best bet would be to send them straight to your newsletter signup link in your resource box.

But if you are sure you want to send them to your website, the best way to do that is to tell your readers (in your article) that if you go to your website (in your resource box), there is a free gift (of value) they can get, just by visiting your site.

Make sure if you do this, it’s not a blatant plug for a product and the gift is of real value, or very few publishers will publish your article, and fewer readers will respond to you in the future. No one likes being sold straight off the bat, and by giving them a free gift, or getting them to give you their email address some way is the best way to go.

2) Visit your affiliate link

This one is quite tricky.

For starters, some publishers don’t allow you to put affiliate program links in your article at all, and if you do, they have to be completely in context and it must be one brilliant article, but that’s not a problem.

You can of course put an affiliate link in your resource box, which would be allowed straight away.

3) Subscribe to your mailing list.

This is one of the better options. Why, because when they sign up for your mailing list, they are giving you permission to contact them via email on a regular basis.

It would be very hard in your article to announce your mailing list in context of the article, as it would come off as a blatant plug, so the best bet would be to include your subscribe email address in your resource box.

Send them to a splash page where you can capture their email address. Or let your readers to send a blank email to your autoresponder/mailing list email address and subscribe from there. Give them a free gift, something of value.

4) Refer your article to others

If you want your readers to refer your articles to other people, here is what you do.

(This is a good idea if you have affiliate links in your article)

You send them to a website, with a refer a friend script. This website also has your previous articles on there as well in an easy to use site.

You see how many possibilities there are.

By giving them something in return with value, like a free 5-day course, you get them to refer your article/website to their friends.

5) Contact you personally

If you want people to contact you personally, don’t make them dig through a website to find your contact details. At the very least, put your email address in your resource box, if not your business phone number.

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I love article sites! Why? Because you can write articles about your chosen subject, publish them for free and you reap all the rewards. You get to voice you opinion on your chosen subject area. Becoming a web author is fun. There is a great feeling associated when you search for your own name and Google brings up your articles.

What are the rewards?

Well most good article sites will allow you to leave a short bio which is perfect for adding a link back to your site. So you can get free exposure and people can republish your article if you make this clear, which means even more links spread across the internet.

When you write articles make sure you focus the text around key words you are trying to target. If you used the keywords in the heading of the article this is more weight, if you haven’t then add them. If you write a decent article and publish it on good quality article sites then in a few days you will see your article on Google when using those search terms. More and more people are reading peoples articles to find out information and the best companies to use etc. Many search terms only find relevant content in articles, and if you have clearly left your hyperlink going back to your website then is more weight to your web presence.

What are the best article sites?

The best quality article sites are the ones that Google likes. Article Alley is one of the more recognised sites, it has a network of sister sites and each article get published on all of the sites. Ezine Articles is another good site as is Isnare and Go articles. Some charge a small yearly fee but it is well worth it.

How do articles promote my site?

Articles promote your site because if your name is associated with a particular filed you will be seen as an authority on the subject. And if your article links back to your site then you will start to see more visitors. When Google gets a request to look for a key word it goes and finds the best sites with that content. So writing as many articles as you possibly can with links back to your website will help your web presence.

If you have a site and need some more content, using articles that are free to republish is a great way of adding more content. More quality content means more traffic, so hopefully more business. Article City is a great site which offers the option to republish their articles. So if you need content on fly fishing, search for articles on fly fishing, but make sure they state that they are free for republishing. As long as you know they are free to republish then you can add these articles to your site. Giving you more content and authority on your subject.

Anther great thing about article sites is that you can have your own voice on the internet. You may have a lot of information that other people would benefit from knowing. You might get told you talk too much, I know I have been told that. So now I find if I need to get something off my chest I write it down and publish it. Any points I want to make, I write an article and publish it. There is a great feeling in knowing that people are reading your words and hopefully benefiting from them.

Being a web author is fun, so get writing.

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Articles have been known to be the driving force in driving traffic to a website. Articles are a factor in giving site high rankings in search result pages. The higher a site ranks the bigger slice of the traffic flow pie he gets. With a huge number in traffic flow, there are more profits and more potential for other income generating schemes as well.

But, it is not just about stuffing your site with articles; they have certain requirements as well. These requirements must be met to obtain the maximum benefits an article will provide for your site.

Here are some tips to help you and assist you in making your articles. Below you will read about four things all articles must have to make it successful and helpful in making your site a profit earning and traffic overflowing site.

An article must always be centered on the keywords and keyword phrases. As each website visitor goes to a site, there are those who are just merely browsing but actually looking for a specific something. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for (e.g. Toyota Camry, Meningitis, Tax Lawyer and Etcetera). It could be anything they want.

The Important thing is that you have an article that has the keywords that are related to your site. For example, if you maintain an auto parts site, you must be able t have articles about cars and their parts. There are many tools in the Internet that provides service in helping a webmaster out in determining what keywords and keyword phrases are mostly sought out.

Keyword density is an indicator of the number of times the selected keyword appears in the article. But mind you, keywords shouldn’t be over used, but should be just sufficient enough to appear at important places.

If you repeat your keywords with every other word on every line, then your articles will probably be rejected as an artificial articles or spam articles.

Keyword density is always expressed as a percentage of the total word content on a given article.

Suppose you have 100 words on your article (not including HMTL code used for writing the article), and you use a certain keyword for five times in the content. The keyword density on that page is got by simply dividing the total number of keywords, by the total number of words that appear on your article. So here it is 5 divided by 100 = .05. Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%

The accepted standard for a keyword density is between 3% and 5%, to get recognized by the search engines and you should never exceed it.

Remember, that this rule applies to every page on your articles. It also applies to not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.

Simple steps to check the density:
• Copy and paste the content from an individual article into a word-processing software program like Word or Word Perfect.
• Go to the ‘Edit’ menu and click ‘Select All’. Now go to the ‘Tools’ menu and select ‘Word Count’. Write down the total number of words in the page.
• Now select the ‘Find’ function on the ‘Edit’ menu. Go to the ‘Replace’ tab and type in the keyword you want to find. ‘Replace’ that word with the same word, so you don’t change the text.
• When you complete the replace function, the system will provide a count of the words you replaced. That gives the number of times you have used the keyword in that page.
• Using the total word count for the page and the total number of keywords you can now calculate the keyword density.

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