Improve Your Trade Show Results By Writing Articles

Oct

It is well-known among internet marketers that writing and distributing articles is one of the best and least expensive ways to promote products and services to a very wide audience. If you are involved in trade show or event marketing, you can use this technique to very effectively support your event marketing efforts.

**Supporting your trade show marketing with articles**

Let’s say you are a wedding photographer who shoots weddings within a radius of about 150 miles of your office or home. You are selective about which weddings you will shoot because, quite frankly, some pay better than others. So you are interested in reinforcing your carefully developed image. Your image is of a photographer who does work that is more creative and of higher quality than what you get from the average wedding photographer.

One of the successful methods you use to promote your services is to enter two or three specialty wedding trade shows held every year in different cities within your target area. Because these shows are geared specifically towards couples who want “something special” (that is, they are prepared to spend more money), they help you reach the “better than average” clientele you are after.

**A perfect opportunity to reinforce your special image**

This is a perfect scenario for reinforcing your image by writing and publishing articles about wedding photography. Of course you have to be careful that your articles don’t sound blatantly self-promoting. Most article marketers suggest your articles contain interesting, general information that can stand apart from the fact that you just happen to be providing the services you are writing about.

For instance, you might write an article called “Do Something Different with Your Wedding Photos”, where you describe some different techniques and locations that might be used. Or “Wedding Photography Over the Last 50 Years”, or “Should Your Photographer Choose Your Wedding Outfits?”, or “5 Secret Locations to Shoot Your Wedding Photos”, or “Perils of a Wedding Photographer”.

There is really no limit to the number of original and interesting stories you could can come up with if you just use your imagination.

A good article marketing campaign will consist of at least three or four articles written and distributed just before the peak periods in your marketing cycle. If you are trying to reinforce your trade show marketing, make sure you prepare your articles well before the trade shows you are entering.

**How to distribute your articles**

Your objective is to use these articles to create an identity for yourself at the same time as getting yourself lots of free publicity. The more places you distribute your articles, the more prospective customers you will reach, so don’t be timid about getting your articles out there.

The obvious place to start is by posting them on your own website. Create an article section and mix in articles from other (non-competing) writers. This will make your website a more valuable resource for your prospective customers, and it will enhance your image in their eyes.

Second, consider distributing your article to the local print media. If it is interesting enough — and not just a self-promotion — some of them will very likely publish it. The important thing is to find an interesting angle. Think in terms of their readers and write for them. Some media will even have special sections — weddings, home renovations, automobiles, outdoor, sports — that you can contribute to.

Third, if you are entering trade shows, send your material to the trade show organizers. They may publish a show program and may be looking for interesting material that helps make their program appear more substantial.

**Distribution on the internet**

If you are catering to local customers you may think the internet is overkill. But you would be wrong. If you are trying to reach prospects in, say, the Lexington area, make sure you write your article so the search engines know your service focuses on the Lexington area. They will do a great job getting you exposure for searches like “wedding photography Lexington”, “Lexington auto detailing”, or “kitchen renovators in Lexington”.

Distribute your articles to as many key article websites on the internet as you can find. This will do three things for you. First, a lot of people will read your articles on these sites. Second, other sites interested in your subject matter will republish your article, exposing it to an even wider audience. And third, the major search engines will analyse and index your article and it will start appearing in searches.

**Using a professional article writing service**

You may not feel comfortable writing your own articles, and you may think it is much too time consuming to do your own distribution. That’s when you should look for a reliable service to do both of these things for you. You might be surprised to find out how many writers and promoters there are out there ready to go to work for you.

Look for a service that has a solid track record. They should be able to show you writing examples, and they should be able to give you a very good idea where they intend to distribute your articles. As with most other specialized services you will probably find it is a lot more efficient to let a professional do it for you than to try to do it yourself.

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Getting The Most From Your Article Submitter Software

By Domain Expert

Oct

If you are serious about Ezine article writing you do need an article submitter. It is, in fact, an articles writers most important tool. The latest generation are faster, have more automatic features, and continually update their databases. Article writing has continued to increase in popularity because the once dreaded time consuming submittal chore has been made so easy. Some of the latest generation article submitters not only submit the articles, but actually provide software to help you write the article! This almost sounds too good to be true, but current reviews praise article creator software.

If you are reading this article you have made a choice on how to drive traffic to your website. There are three ways to get targeted traffic, buy it, borrow it, or create it. Without a doubt, Ezine article writing does drive targeted traffic to your site. Just as true is the fact that Ezine article writing takes more work than the other options.

Enter the article submitter software program. Without this valuable tool it would be physically impossible to submit the number of required articles to the hundreds of article submit sites for the needed exposure. You enter your article details into the software once, and then select the directories you would like to submit to. The software will automatically fill in all of the submission criteria saving you an incredible amount of time. Another time saver is the fact that most article submitters come with a database of article submit sites, that is continually updated for you. If you have ever tried to compile a list on your own, you know that the database alone is worth much more than the cost of the submitter program!

A word of caution here. Do not get involved in robot spam type submitter programs or companies that do this. This type of sloppy submittal is frowned upon, a nuisance to the submit sites, and can get you banned from the best article sites, and even the search engines. The article submit site provides a tremendous exposure for your article, and free. You owe it to them to be professional, login properly, submit your article to the correct category, and logout. A proper article submitter will do just that, saving you the tedious manual cut and paste time, and saving the site server time.

Let us look more closely at “Quality articles quickly submitted to hundreds of submit sites is the key to being a successful Ezine article writer”. Your Ezine article has a short life span. Once published, it has 24 hours on the “most recent articles” page of a particular article submit directory. The directories main page is the only page scanned by the search engines, that increases your SEO. Sadly, the next day your article has been replaced by many newer articles on the same subject. After its moment of fame has passed it will still get read by the sites readers, and if good picked up by other directories and sources needing articles. Recently I wrote a travel article that was picked up by several major International tour companies and enjoyed a month of exposure as their featured article of the month. Some sites accept and publish your article within hours, others days, weeks, or even months. Actually this is good, as during the time you are submitting to several hundred sites, your article is “the most recent” on some site. However, at some point your article will become stale, and your website stats will show a drop-off in visitors. Have your next new article submitted well before this happens.

An article submitter is the most important tool an article writer can have. Why then, do article submitter programs draw the “penny wise pound foolish” crowd like a magnet. Some amusing examples for you. One submitter gives a 3 day free trial. Stories abound about the users who download the program and stay up day and night drinking coffee and making submittals for the 3 free days. Another good submitter program gives a free trial version with a database of 85 sites. The full version with hundreds of sites is reasonably priced, but most users just stick with the free version. I am not a gifted psychic, but I can guarantee you that none of these users are making any money from writing and publishing Ezine articles. How do I know that? Quite simple, “Quality articles quickly submitted to hundreds of submit sites is the key to being a successful Ezine article writer”. Sure, not buying the article submitter program is a loss for the company, but a far worse loss for the writer by limiting their article exposure, the very thing that has the potential to make them money.

As you can see, the two things go hand in hand, many articles submitted to hundreds of submit sites. Do not cut corners with your article submitter program, it is the key to your success. And, be sure to look into the new article creator programs that speed up your article writing. To your success!

Structure Your Article For Maximum Impact

By Domain Expert

Oct

Writing articles is one of the best ways to promote your service or product since it establishes you as an expert in the field and you can get hundreds, if not thousands of links back to your website. But not all articles are created equal. In order to get the maximum benefit from your article writing they should have a consistent layout and structure. Follow these tips to give structure to your content and your articles will have a much bigger impact and stand a better chance of getting published.

For people whose literate capabilities extend to that last school essay that they handed in with a sigh of relief, writing an article is a daunting task and the end result often looks like a wasteland of grey text. A good article is written in such a way that it pulls the reader in and guides him through the content. Conforming to a standard format also makes it easier for article directories and sites that publish content to pick up your article and publish it. It also contributes to a professional image of you, the writer.

Here are the components of an article and how you should use each one for maximum benefit.

~ Title ~
The title of your article, like the title of your website, is probably the most important part of your article. And, much like the title of your website, you are writing for both the search engines as well as human beings. For the sake of the search engines, include your main keyword or keyword phrase in the title. For the sake of your reader, you have to create a title that will “pull the reader in”. In other words, your title must persuade the reader to read the rest of your article.

But here is a tip from Chris Knight of EzineArticles – do not start your title with:
“7 tips for …”
or
“5 ways to …”
The first 3 or 4 words are the most important, and by doing this you are wasting important space! Rather use your keyword or keyword phrase at the beginning, followed by the number or ways, or tips that you are going to discuss.
For example: Organize your office: 7 tips for never losing that $1000 check again

Another tip for coming up with a killer title is to use some of the headline making software that helps you come up with compelling headlines for your sales letters, like Headline Creator Pro. While you might not actually use the headlines it suggests, you will quickly have a list of 100 headlines to play around with and modify. Just be careful though of not loading your title with too much hype – you are, after all, writing an article and not a sales letter!

~ Summary or Introduction ~
The summary, or description, of your article is often overlooked. This might be the only piece of text that will be displayed when your article shows up in an article directory. Sometimes you have the option of submitting the summary separately, other times the article directory software simply takes the first paragraph or so of your article. I suggest that you focus on the first paragraph of your article to provide you with your summary and introduction at the same time.

Like the title, it should create curiosity in the mind of your reader to entice them to read further. Please remember that a good article tries to solve some problem for the reader – try and describe what problem THIS article will solve. Describing the problem by means of a story or example help to make it real in your reader’s mind. A personal example also helps to establish you, the writer, as a real person and creates a rapport with your reader.

~ Body ~
The body of your article will bring across your main solution to the problem that you have sketched in the mind of your reader in your summary and introduction. Please remember to stick to ONE topic! It is very tempting to branch off into different directions, especially if you are enthusiastic about your area of expertise. If you find that you are wandering off into other areas, even if they are related to your main topic, consider saving that information in a scratch pad and make another article out of the material.

DO use bullet points or subheadings to break up your article. Bullets and headings catch the eye and once more pull the reader into the text. But some article directories do not allow HTML code or other formatting inside your body. My suggestion is that you write for ‘text only’ as a standard. Simulate bullets and headings by making use of numbers, capitals, or a special character, like the tilde (~), or star (*).

~ Ending ~
The ending should summarise the reasons why the article solves the problem stated in the title and the introduction. Try and end with an interesting point or final quote, to invite readers to further investigate the topic.

~ Resource box ~
The resource box is the place to write a mini-ad for your site, service or product. You can send people directly to an affiliate link here, or direct them to your site. Try to make the link contain your major keyword or keyword phrase, for maximum ‘backlink’ benefit – if you can.

If you follow this simple layout structure (obviously combined with great content!) for your articles you will find that
- more article directories will accept your articles for submission
- you present a professional image that instils confidence in your reader
- your articles will get published on more websites, leading to more traffic

in short, your articles will get the exposure they deserve!

Helping Clients Overcome “Their” Writer’s Block!

By Domain Expert

Oct

If you write for a living, that is, if you write articles for clients you often have heard about writer’s block. Personally, I think the topic is overdone and simply something that comes about when the author is too tired, distracted, or simply not interested in the topic at hand [oh, yes…this does happen!] On the other hand, do your clients sometimes suffer from writer’s block? Okay, before you throw your hands up wondering how could this be, just think about it: do your clients always know what they want you to write? Am I making myself clear? If so, read on…if not, please read this paragraph again!

As writers, we can assume that when a potential client approaches us to write for them, that they always know which topics they want you to cover. Without sounding cheeky, only if this was always so! To put it mildly, you may have a client who wants you to write “X” amount of articles, which he or she will place on their own web site in hopes of building up SEO [search engine optimization, that is], and your part of the equation is to write interesting and compelling copy that will drive traffic to their site.

Well, this only works out if your client knows exactly which topics/subjects are to be covered, keywords used, and the length of each article. No, your client isn’t going to write the article, but they will certainly lay its foundation. No web content article can possibly get going without your knowing certain essentials including the topic and which keywords are to be utilized. Make certain that these building blocks are included with your proposal, otherwise you risk going down one path while your client wanted you to go down another.

Unless you have plenty of time to constantly rewrite every article I recommend that you uncover precisely what the client wants from you.

When I sense that a client isn’t sure which direction they want me to proceed, I then start asking several questions, including:

Do you have a topic you want covered? If so, what is it and do you want me to come up with the article title or is this something that you would like to do? Knowing this information will help you create the introductory paragraph and your topic sentence.

Next questions: which keywords do you want me to use? I try to limit my clients to a small group of 2-4 words per article. Additional keywords mean additional articles…why confuse your readers? Why kill SEO? As I write this article for you do you have 3-4 points you want me to make? All of this information will comprise the article’s body.

Finally, what sort of “call to action” are you desiring? Do you want readers to buy a product? Read something else? Call their representative? I leave the anchor links up to the client, but I try to bring the article exactly to the point where the client wants it to be.

If you have gotten satisfactory answers to each of your questions, you have helped your client get over their own case of writer’s block. Yes, to a certain point every client has already visualized what they want written [they bring you on because they don’t know how to craft the right words or are simply too busy to write for themselves]. If they haven’t, you must help them answer the previous questions in order for you to write effectively.

If you don’t take the time to make certain that your client is sure of what he or she wants, you will have wasted time and delayed the opportunity to go to the next project.

I don’t know about you, but time is of the essence and we writers cannot afford to waste any of it. Nail down exactly what your client wants before tackling any project to save yourself time and to preserve your sanity!

Creating An Outline Can Dramatically Improve Your Article Writing

By Domain Expert

Oct

The truth is that writing is a pet hate for many of us. Throughout school we have written an endless number of essays and articles and from a personal point of view I hardly ever looked forward to the prospect of writing. It seemed so difficult to keep the flow of an article going, and many times I use to run out of points to mention, making the content uninteresting and bland. However, at a time when article writing can dramatically improve website promotion, it is a method that should not be avoided.

Although there are a great number of people who like to write articles, either to promote their product or website, or to display their expertise in an area, there are also many more that would rather walk on hot coals than to sit down and write out an article. The key between the two sets of people is that one is prepared and has methods and procedures in place to quickly and effectively write articles, and the other does not plan at all.

One of the best ways to prepare yourself is to make an outline first. This will make you prepared for what you want to get across in the article and make the article flow. Using an outline you can start with the idea that you initially have for the article and make a plan for the succeeding steps. This will not only make the article more readable and understandable, but also make article writing easier and faster.

Rather than to sit and think of different sections of an article, an outline will provide a clear introduction, body and conclusion. Also brainstorm sentences and ideas that you feel would compliment the article and contribute to the impact it may have on a reader. These points could make the article creative, interesting and appealing to the reader.

Here I will provide a few tips and guidelines so that you can create an outline for all of your articles:

Do a brainstorming session and write down the good ideas that usually come to you first. Imagine being in the readers’ position and think of what might attract their interest. Assign a time frame that you aim to stick to, where you can write down all of your ideas and do any research that you may need to do. Review the ideas that you have jotted down and become familiar with the topic so that writing them in the article will be easy.

Next, determine the sub topic and sub titles of the article. If your article has apparent sections, you will then be able to make them clear for the reader using sub titles.

Now you can begin to add the “meat” of the article. You will need to connect all of your paragraphs and sub topics to form the body of the article. While you will have an introduction that will guide into the ideas of your paragraph, you will also need a conclusion to conclude your points and to drive in the purpose of the article.

Your article outline will also require you to write a draft. This may be required several times so that the outline is perfected as more drafts are written. The draft is meant for your eyes only so experiment with paragraphs and sentences so that the article reads how you see fit. As you write more drafts you will see clearly how the article progresses to the verge of being complete.

Re-read what you have written. Always refer to your outline so that you keep to the guidelines that you have set out for yourself. It’s very easy to get caught up in a particular sentence and to go off at a tangent. Your outline should stop this from happening. All the time spent writing out your outline should not go to waste. Trust and rely on your outline because it can prove to be a very helpful tool in writing all of your articles.

For some, writing articles is a unappealing thought, but an important one to undertake in internet marketing. Creating an outline can solve problems that many encounter.

Article Writing – How To Make Your Article Creative And Interesting

By Domain Expert

Oct

Oftentimes when it comes to article writing, the end result can be pretty mundane. In many instances, there is nothing that prevents you from getting creative in your article writing. There are some pointers that will be helpful to you when it comes to getting creative in your article writing. By understanding these pointers, you will end up making your article writing more useful and more powerful.

Article writing can be extremely boring at times, especially if you are shooting for a specific number of articles written each day.

So it is easy with article writing to get sloppy, to forget to make the article interesting, or to not do a good job of teaching whatever it is you are teaching in the article.

So how do you make an article interesting, interesting enough that the reader sticks with you through to the end of the article and clicks on your web site?

The must fundamental factor that you need to master when it comes to getting creative with your article writing is your choice of words. While you do not want to utilize a “big” word when something more concise will do, you will want to use interesting words whenever possible.

Another fundamental factor that you will want to need to appreciate when working to make your article writing more creative is the manner in which you structure a particular article. Long blocks of text are far less compelling than a pithy, direct and smartly written sentence or paragraph. Don’t use five words when one will do.

One of the easiest ways to do this is to write a ‘how to’ article – much like this one. By writing a how-to article, you are specifically dealing with exactly what the title indicates, and you are meeting a need of your reader. The nice thing about a how to article is that only people interested in learning ‘how to’ do something specific will read your article – and as long as you stick to the topic and teach them how to do it, you will succeed at writing an interesting article, at least to them.

Another way to create an interesting article is to include a story of how what you are writing about has helped someone else – how your technique has benefited someone else.

And still another way that you can keep your article interesting is to offer information that is rarely found elsewhere – and possibly even only information that you alone can offer

Make Your Article Writing Fast And Profitable

By Domain Expert

Oct

Profitable article writing is one of the most necessary elements online when focusing on fabulous returns online and making more money online. Profitable article writing is writing and submitting informative articles with the intent to create traffic, adding revenue to the bottom line, that part being the most necessary. With profitable article writing and making more money online, it is necessary that you follow proven ways online and yet still find ways to creatively innovate repeatedly, once again looking for fabulous returns online.

Article writing is considered an old yet very effective method of marketing and advertising. A lot of marketers both new and professional have had a taste of writing articles as a tool to market and promote a product or a business. Most of these article writers have common tips and techniques to give and suggest on how can one be an effective article writer.

Here are the necessary ways to get to fabulous returns online with profitable article writing:

• For fabulous returns online in profitable article writing and making more money online, you have to focus intently on necessary elements online, and be able to brainstorm effectively to come up with creative solutions.

• For fabulous returns online in profitable article writing and making more money online, you have to prioritize effectively and to get first things first consistently and be able to leave the unnecessary things for last, if ever.

• For fabulous returns online in profitable article writing and making more money online, you have to look at the big picture and creating an action plan to make things happen. What kind of results are you looking for? Set a goal and determine what it will take, in solid action, to get there.

• For fabulous returns online in profitable article writing and making more money online, you have to write new articles everyday and maximize your relationship with them daily.

• Article writing is not about writing it with highly stated lexical words. Writing is never at all about the usage and employment of “highly educated” choice of words. In fact, it is always been suggested that when writing any document form, a writer must use conversational, ordinary, and easy to understand words and always stay away from using highly technical ones. So, loose your worries about using big words in writing.

• Article writing is all about writing from what your inner soul tells you to write. People who read your article material will have a way of knowing and sensing your sincerity to reach out to them. When you relay information to people, they will now if what you are doing is all a masqueraded drama. So, when you write, follow your heart and soul.

• Article writing is all about perfecting your craft. There is no such thing as perfect article the first time you write. Your skill of writing continues to evolve as you go on writing. Make sure that as you go on writing, you develop yourself towards becoming the best article writer there is.

• Article writing is learning from others. As a writer, one of your sources towards having a meaningful, well written article is from other people’s point of view. Learn to learn ideas from other people most especially those people who have earned reverence from other writers. They have the experience and the wit to share.

What You Should Know About Trackback Spam

By Domain Expert

Oct

Trackback facilitates communication between blogs. When a blogger writes a new entry whether to comment on or refer to an entry found at another blog, the commenting blogger can notify the other blog with a Trackback ping. The receiving blog will display summaries and links to all the commenting entries below the original entry. Trackback spam is when Trackback pings to a site that directs viewers to a totally unrelated URL.

Trackback Explained

Trackback as initially released is an open specification both as a protocol and as a feature of Movable Type 2.2. This contained the first implementation of Trackback. It has always been planned as an open system or a system that could easily be implemented in other blogging tools. This is because of the fact that the real value of Trackback can only be realized when many sites support it.

Basically, Trackback is designed to provide a method of notification between websites. This is a way of one person saying to another that “This is something you may be interested in”. This can be done when a person sends a Trackback ping to the other.

Trackback is a form of remote comments where one person who wishes to comment on a post in another person’s blog writes a post on his own weblog rather than posting the comment directly on the other person’s weblog. The person commenting simply sends a Trackback ping to notify the other. Of course, this is only possible when both blogging tools support the Trackback protocol.

Trackback is likewise a form of content aggregation. When a person writes a post on a topic that a group of people are interested in, he/she sends a Trackback ping to a central server whereby all visitors can read all posts about the topic. Anyone interested in reading about a specific topic could look at the site to continue being updated on what bloggers have to say about it.

Blogging software that supports the Trackback protocol displays a “Trackback URL” along with every entry. This URL is used by the commenting blogger to send XML-formatted information about the new entry to this URL through his/her software. There are some blogging tools that are able to discover this Trackback URL automatically while others require the manual entry by the commenting blogger.

The protocol of Trackback is based on the principle of initiating the connection when sharing of information is desired rather than waiting for this same information to be discovered by other websites. Sites can communicate about related resources and are able to accomplish the automatic listing of all sites that have referenced a particular post. The ping also provides a firm, explicit link between entries as opposed to an implicit link that depends upon outside action.

Trackback is particularly useful in finding out whether other people are thinking well enough about what a person has written on a weblog to actually link to it. However, allowing Trackback links will require more site maintenance to remove Trackback links that are no longer valid. The capability of listing anyone who has placed a link to a site on one’s blog can be abused by spammers.

Trackback Spam

The flood of Trackback initiated by spammers can put a strain on server resources. The amount of Trackback spam that a site is getting may be seen by clicking on “Trackbacks” from the main blog menu and select “Junk Trackbacks”. The repeated pinging of one’s server even at hundreds of times an hour by spammers can cause server CPU overloads and crashes and can result to having the web host shut down the affected account.

There are some defensive measures that can be taken, one is to moderate all Trackbacks. The MT 3.2 allows for approval of all Trackbacks before being posted to a site. Closely related to this is the limiting of unnecessary Trackback usage. Trackbacks are pointless when no one tracks a site back. Not everything needs to be “Trackbackable” so prudence in determining the difference is required. This move is all about giving the spammers less opportunities to play at one’s expense.

The use of the powerful anti-spam Movable Type Plugin called Spam Lookup is another option. Being hit by a flood of Trackback spams can be stopped by looking for the common unwanted words or specific strings to block. Spam Lookup uses PERL Regular Expressions thus by adding a few characters to the keywords; more flexibility in what is being blocked is attained.

Spam Lookup can be configured at the blog or installation level. Configuring at the installation level is suitable for those who have just one blog or want any setting to apply across all the blogs on one’s installation of Movable Type. When settings are intended only to apply to one blog, one can configure Spam Lookup using the Plugins Tab of the Settings Item on the weblog menu.

The plugin has three options in its anti-spam arsenal. It looks up the source IP address of the comment or Trackback and compares it with several centralized blacklist servers. There is an option to force moderation of the comment and adjust its junk status when the IP address is found on the blacklist server. It also looks up the domain names of the posted links. The plugin is likewise able to compare the IP of the source URL of the Trackback with the IP it was sent from. The blog software sending the ping is usually on the same server as the blog itself. Most spams are sent from zombie machines and not from the website thus this sort of spam can be detected.

Link settings are also looked into. A comment that has no links is unlikely to be spam as blog spams generally aim to link to a dodgy site to improve its rankings in search engines. Any comment or Trackback that has more than a certain number of links shall be forcibly moderated.

The keyword filter setting act upon keywords in comments and will replicate some functionality of MT-Blacklist. This is an incredibly powerful feature except that the plugin, by default hardly has any keywords in it. The WordPress Wiki is a good place to find a list that can be pasted in.

The Trackback validator plugin for WordPress performs a simple but very effective test on all Trackbacks in order to stop spam. The plugin retrieves the web page located at the URL included in the Trackback when one is received. The Trackback is approved when the page contains a link to one’s weblog. If the page does not link, the Trackback is flagged as spam and rejected. Since Trackback spammers do not set up custom web pages linking to the weblogs they attack, this test would quickly reveal illegitimate Trackbacks.

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Essay Writing Services Are A Great Boon For Website Owners

By Domain Expert

Oct

Nowadays, it is universally agreed upon that one of the best ways of increasing traffic to your website is through article submissions. Well written, informative and SEO enriched articles can turn around the face and story of any website. However, as a website creator and owner, you might not have the time, resources or the knack for creative writing. Even though you may be an expert on your subject, you might still fail to write an informative and cohesive article on a topic related to your website either because of shortage of time or simply because your skills might lie in another area altogether. However, there is no need for you to despair in such a case, because there are a large number of essay writing companies that can create all kinds of customized content for your web site based on your needs and requirements.

Custom essay writing services today can produce anything ranging from originally researched and written term papers, theses and essays to articles and blogs for people, organizations, websites and individuals based on their needs and requirements. Most web based essay writing firms employ graduates as well as post graduates who are experts in their fields. These essay writing firms provide you with well researched, well written and original write ups on almost any topic under the sun. Most of these companies employ people who have graduated in their respective subjects, so you can rest assured that your article on Technology is not being written by someone who holds his or her degree in Philosophy. It is akin to getting a specialist to write for you.

Another good thing about these essay writing companies is that most of the good ones are extremely professional. After every article has been written, it is generally proofread by another expert and then scanned by a number of plagiarism testing softwares like copyscape etcetera, so there are no chances of your getting an article that is either full of mistakes or copied from somewhere else. At the same time, web based essay writing companies adhere strictly to their deadlines, sending you your write up as and when agreed, and many refuse to take payment in case the delivery is later than specified.

You might think that a service with all the above mentioned benefits would cost you an arm and a leg, but you would be pleasantly surprised at the reasonable amounts that you will be required to pay for your write ups. Due to the proliferation of a number of professional online essay writing services almost anybody and everybody can afford to get articles written to cater to their specific needs and requirements.

Freelance Writer: Find One Today!

By Domain Expert

Oct

Finding a freelance writer can be a daunting task, especially for the person who requires the skills of a capable writer, but does not know where to begin to look for one. Not everyone who says they are a freelance writer is one either. Sure, they may work freelance, but they are not skilled as a writer. Let’s explore some ways you can find a freelance writer who meets your exact specifications.

Internet Search — Using internet search engine Google you can enter a few key words and see what shows up in your search results. Within your search parameters, enter “freelance writer” in quotes. Between the ads that show up marketing freelance writers [above and to the right of your search results] and the first ten or so search results, you should locate some decent choices. Click on the ads and the search results to be redirected to each freelance writer’s web site. From there, you should be able to determine if this person is right for you.

Article Directories – Several of the major article directories on the internet feature articles submitted by freelancers. Freelance writers will typically showcase some of their finest works in hopes that you will read several of their articles and select them for an upcoming project. Visit Ezine Articles, ZapContent.com, Article Sphere, and Go Articles to name a few, to peruse the works of each site’s high performing authors.

Paid Sites – Some freelance writers have registered with paid referral sites such as Guru. As an employer, you can register on Guru too and place the specifications of your project online, and receive bids for your work. Make certain that the all the terms of your project are agreed upon before rewarding the project to a writer.

Unpaid Sites – The most popular site for finding freelance writers is Craig’s List or craigslist as it is commonly spelled. Not just freelance writers, but graphic artists, web designers, you name it. Craig’s List is a high impact site typically ranking in the top 100 of all internet destinations!

Of course, any freelance writer worth their salt will list their own web site featuring samples of some of their best work. Spend a little time getting a feel for their style and ask for a quote before rewarding your project. If you need references, just ask.

Finding a good freelance writer can take some time and effort on your part, but by carefully choosing a freelancer you can find someone eager to give to you their best work. It may first take completing several projects together before you both are able to determine that your business relationship is a “fit.” Regardless, once you have a writer who “works magic” on your part, stick with him or her and you won’t be disappointed.

The SEO 10 Step Thumbnail Manual

By Domain Expert

Oct

Let’s get one thing straight, Search Engine Optimization (SEO), can be taught to the masses, but very few individuals are willing to methodically go through the steps, on a consistent basis, to achieve and maintain the ultimate ranking for their website.

This article is designed to simply touch on the cycle of event required to raise your current website’s ranking in the search engines and then maintain those levels for the long haul.

The 10 Steps needed for proper SEO are outlined below follow by a very brief description. There are many tools available which enable you to perform the analysis required producing key data. This data is needed in order for you to effectively optimize your website.

1.Identify Your Competition
Run analysis on what you figure to be the most common keywords searched for your site. Take a look at the websites that rank above you in the search engine results, this is your competition. Create a list of the top five websites and move on to step 2.

2.Quality Link Building
Find out who do your competitor’s link partner with? Make every attempt to link partner with high quality websites. There is tremendous value in linking to high quality websites. Find out who your competition has link to it. Take the highest ranking (quality) websites they are linked to, contact these websites, and set up a link partnership.

3.Perform a Keyword Analysis on the Competition
This allows you optimize your website for the same keywords. You’ll want to check out your competition’s website and optimize the content on your site for these particular keywords more effectively than the competition. Keyword Density, how often a particular keyword appears in your website, is paramount for achieving high rankings in the search engines.

4.Rinse and Repeat
Steps 1-3 are the foundation for search engine optimization. What you are doing is building both a highly tuned website and search engine strategy enabling you to beat your competition both with your website and your website’s exposure on the search engines. Repeat steps 1-3 for as many keywords/phrases as you feel create the greatest exposure for your website.

5.Your Keywords
Create a list of keywords/phrases that you may not have come across from your evaluations and find out what the popularity is of these keywords/phrases. You may find a niche that your competition does not have, therefore creating more exposure for your website. You would obviously want to inject and of these keywords/phrases into your website.

6.Let’s Go Under The Hood
It’s not nearly enough to have the competition’ keywords and link partners, you need to tinker behind the scenes, “Under The Hood” of your website to really soup it up! Take your main keywords/phrases and very efficiently place them into your Page Title and Meta description of your website. This is absolutely necessary in order to help bring everything together if you want to rank high in the search engines.

7.Keyword Density (Keyword/Total Words)
Quite simply, use, but don’t overuse, your main keywords that appear in your Page Title and your Meta Description. You want these keywords to appear as early as possible on your page, but in a grammar friendly format. Listing keywords/phrases randomly on the page is a “No No”. The text content should read well with a good flow. The more keywords you can place in your content, the higher the Keyword Density. Alt Tags and Header Tags increase your Keyword Density.

8.Submit Your Website
Your website needs to be submitted to the major search engines in order for it to be seen in a timely manner. Google, MSN, & Yahoo, along with other major websites, make it available to you to submit your website for review. It is suggested to only submit a few pages a day to a couple of the major search engines. You do not want to perform this daily. Over submitting is a bad thing in the search engine world. Submit our pages a few times a week until you know you have been indexed.

9.Check Your Indexing
Go to the search engine of your choice, type in the keyword/phrase you are interested in, and see if your site has been indexed. You may have to run through a number of pages to find your URL. Once you find your URL, you then know that you have been indexed. You may want to give this a few weeks in order to be indexed.

10. Continue to Refine
Your SEO work is never complete. Getting ranked in the search engines is only the beginning. The on going work required to successfully rank high in the search engines never ends. It’s because of the grueling, never ending, process that most people fail at SEO.

We wish you the best of luck with your optimization.

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How To Get Your Promotional Articles Accepted By Publishers

By Domain Expert

Oct

As the publisher of an article directory, I see this all the time: writers and other marketers who are so desperate to get their promotional seen they really don’t think about how they are marketing, where they are marketing, or who they are marketing to.

As an article writer myself, who has gone from almost no listings at all in the last year in Google, to over 46,000, I’d like to give you a little insight into to how you can get your articles read and seen so that get you the traffic and sales you are looking for.

1. Target your market
This should be obvious. If you’re writing articles about real estate, find sites that accept articles on real estate. Find directories that accept articles on real estate. Then your article is more likely to get accepted.

Some article writers assume, wrongly, because a certain type of article is related to a subject, that article will be published on a certain type of site.

Not so. It’s a good idea to explore the content of a site before submitting, unless it’s a general article directory. This will tell you whether this article is a good fit or not.

2. Don’t submit an ad or a press release
I get this one a lot. My question to people like this is, “What makes you think I’ll publish your ad?”

I pay for my web hosting, domains, and all the other expenses incurred in running an online business. Why should I help you? Why do I have to waste my time deleting your junk from my site?

I’m a writer and then a marketer, but in the case of site content, I’m a marketer first. I want top notch content on my site. Good articles. Articles that will help my readers. The best way to help my readers is to publish articles that are related to my topic.

Now, if the site does publish ads and press releases, by all means, submit. However, make sure that you have properly targeted your market. Website publishers are busy people, and it only takes a second to hit that delete key.

3. Make your article interesting
One of the first things I learned in journalism school is to translate technical material into plain language so that readers can understand it.

The same applies with articles. If you use a term that is unfamiliar, explain it in the body of your article. Don’t send your readers on a wild goose chase trying to figure out what you mean.

Make your article easy to understand.

Use short words, short paragraphs, and short sentences. If you’ve ever read a newspaper, or “Time” magazine, or even a romance novel, you’ll find out that these are written on about a seventh grade level.

This is so that readers can get through the material quickly. It’s easy to understand.

4. Don’t use HTML to format your article unless the publisher specifically says you can.
One of my article directories does all of the HTML formatting for the writer. Therefore, when the writer uses HTML in the formatting, those characters show up. I either have to remove the HTML or delete the article. The article almost always gets deleted unless I really want the article on my site. Then the writer gets a personal email.

5. Check your work
Now I will be the first to admit that I am guilty of this one.

I write at the speed of light and type at the speed of sound. This means that I’m thinking faster than I can get the words down on paper. This can quickly make a mess of my articles.

The easiest way around this one is to read your article out loud. This forces you to slow down. You’ll catch a lot of your grammar and punctuation mistakes, and smooth the flow of your writing.

Give your links one last check to make sure they work, and you’re ready to go.

If you want to get more mileage from your articles, the best way to do this is to target your market, write a good article, and give your reader information that is helpful, interesting, and easy to understand.

You’ll maximize your listings in the search engines and multiply your traffic and sales exponentially.

How To Find Ideas For Writing Articles

By Domain Expert

Oct

Writing articles every couple of weeks or so is a great idea for your online business but it can sometimes be hard to find good subject matter for your article. You write article after article and finally you just seem to draw a blank on what to write about. I am sure that has happened to all of us at one time or another.

When it happens to me there are a few things that I can do to find fresh ideas. These tips will work for you as well. Below are some good places to find interesting and fresh article content.

*Blogs – Blogs are a great place to find ideas for your article as many different things are discussed on blogs. People share their opinions, ideas, experiences and questions.

*Message Boards – Message boards are a good source of information as well. Follow the discussions and see what things people are interested in and need to know more about. I have written many articles from information I read on the boards.

*Email Discussion Groups – Again, get involved in the discussions. Find out what information people are looking for. Not only can you get ideas for your articles, but you can learn a lot as well and make some new contacts. Just go to Yahoo and do a search for the appropriate type of group for your business.

*Internet News Sites – Keeping up with Internet marketing news is very important for your business. Not only for writing articles but for keeping abreast of new developments, ideas, technology, etc. Research and write your articles to keep your readers informed as well.

*Read through your email – Take note of what people are asking you about and what they are most concerned with. Keep a file on hand and record all questions that can be used to create a powerful article.

*Subscribe to ezines – Ezines can be a goldmine of information and ideas. They allow you to keep up to date on the latest products, programs, biz opps, etc. Some of this information can make great articles.

*Do a survey – Write a two or three question survey and send it out to associates or discussion group members or better yet, your subscribers. Give your readers the information and news they are looking for.

For example: What questions do you have about Internet marketing? What resources do you need that you cannot find? Questions like this could give you some innovative article ideas.

*Read other articles – By reading other articles, you can come up with an unusual twist or angle for an overused idea. It sometimes helps to get different views and insights on the same old idea. NOTE: Never copy information or content from an article, ezine, or website.

*What would YOU like to know more about – Pick a topic you need to learn about, do some research and turn it into a resourceful article. This is a great way to learn while promoting your online business.

Always keep an open mind and eye out for article ideas. After awhile you will begin to se ideas automatically all over the net. Keep a notebook handy and when you think of an idea write it down in your notebook. I tend to think of ideas while lying awake in the middle of the night. I learned right away that if I don’t write them down, they are totally gone by morning.

And remember, people want and need basic, straight forward, helpful information. They do not want or need college words, fancy storylines or over-dramatized articles.

Also, do not be afraid to give your articles a little personality, humor and best of all, heart. Write as if you were talking to the reader and doing your best to help them.

Articles are one of the most powerful marketing methods online. Don’t let a little doubt stop you from making this big step towards success!

Online Writing – Is This The Perfect Title?

By Domain Expert

Oct

With online writing, an article title has to accomplish many things. It has to make it easier for the reader to find the article. It has to tell the reader what the article is about. It has to entice the reader to read the article. It has to be acceptable for submission to article directories. How do you accomplish all this in one title?

Sometimes you can’t. Still, you try to include as many elements of a good title as you can. The “best” or “perfect” title will be a different combination of factors for each unique article. Let’s look at what makes the title of this article work.

Online Writing Is About Keywords

They won’t read your article if they can’t find it. How do they find it? Most often now, readers use search engines. If you don’t have the keywords they are searching for in the title, it is less likely it will show up in their search results. In this case, there is good traffic for the keyword “online writing.” That is why it is in the title and will be repeated in this article a few times as well.

Don’t Fool The Reader

You can get cute with article titles, but if you don’t also let the reader know what the article is about in the title or description, you’ll have problems. A searcher may just pass on your article because he doesn’t know what it is about. He may click-through to read the article, then get annoyed when he finds that he was mislead. He won’t be likely to click over to your website then, will he? This article, by the way, is clearly about online writing.

Titles That Grab Attention

Questions involve the reader, and make it more likely they will go beyond the title to the article. They want the answer, of course. That’s why I use a question for this article. The fact that you are reading this article hopefully shows that this was a good strategy. There is more than one way to grab someone’s attention though. Other good titles include words like “How To,” “Top Ten,” and “Easy Ways To,” as well as “You,” “Your,” “Free,” “New,” and “Best.”

Formatting Issues

Titles for online article-writing need to be acceptable to the owners of the directories, websites, and newsletters where you hope your article will be published. Good keyword optimization helps – you’re not the only one hoping to get traffic from that article. They also need to be a reasonable length, so they don’t look awkward on a page, or take too much room in a newsletter. Three to seven words is ideal although more words are okay if they are shorter, and perhaps fewer is better if they are longer.

Finally, you should always deliver on the promise of the title. You want the reader to not only read the article, but to feel like they got what they were looking for, and so can trust you. After all, the whole point of online writing is to get that reader to read right through the article to the resource box, where they can click-through to your website.

How To Get Started Writing Articles

By Domain Expert

Oct

If you are a new or budding writer, then you may be wondering how to get started writing articles. The first and most important rule of writing is simply to write what you know. That is not to say that you cannot research subjects to get a better idea of the needed content, but it is always best to have some previous knowledge of the topic before you accept the job.

Many people are terrific writers, but still struggle with how to get started writing articles for profit. As a budding writer, you will likely have to contribute some free writing projects in an effort to get your name noticed. As time progresses and your resume becomes more defined, you will be able to find paid writing jobs without a problem.

Writers not only wonder how to get started writing articles, but also where to submit their completed work. There are plenty of opportunities for talented individuals who have a knack for words, including newspaper reporting, magazine features, website content, press release and newsletter content, etc. If someone were to ask an accomplished writer how to get started writing articles, they would almost always reply by recommending patience, perseverance and promotion. When you decide to become a writer, you will also become a marketing specialist. You will now be in the position of having to sell your work to editors and this can be a very challenging task, but very much worth the extra push.

The best advice on how to get started writing articles would include the recommendation of having a good resume. If you cannot write your own resume, editors will wonder how you will be able to write for them. So, first and foremost, perfect the resume, polish it and make sure that it is without flaw. This means no errors in spelling, punctuation, etc. With that being said, keep in mind that nobody is perfect, so if you notice a mistake after your resume has been submitted, don’t spend too much time worrying about the error. Simply correct the problem and move on to the next opportunity. Truth be told, if your resume looks great, an editor will not disregard it just because you misspell one word or have a punctuation out of place. The next step in how to get started writing articles will be to create a writing sample. If you have been published previously, this will work to your advantage because you can use this as not only a sample of your work, but lend to the popularity of your writing as well. If you have never been published, then write the best article that you can on a subject that is close to your heart.

Still wondering how to get started writing articles? The best way is to just start writing and see where it takes you. Everyone from editors to webmasters are in constant need of content for their publications and websites, so there is no shortage in the writing market. Always keep your expectations in check and don’t expect to get rich overnight. Like any career, it will take time to build and experience is a must. The more you have written, the more you will get the chance to write.

Eliminate Common Problems In Writing Articles

By Domain Expert

Oct

Before writing an article, have you ever felt overwhelmed by a blank sensation, not knowing where to start?

…I’ll bet you have!

This checklist should help you eliminate some common problems in writing articles:

1. Have a specific purpose in mind.

Always have a specific purpose in mind before you begin writing: you should be crystal clear about what are you hoping to accomplish by writing your article.
Is it an article clarifying an issue for your customers, to attract prospects, to improve the link popularity for your website?

2. Know your target population.

Before writing an article, conduct research on the target population. What are their experience, their interest, and their wants in the chosen topic? What pain or problem do they try to avoid?

3. Develop a detailed outline first, stressing on the benefits.

Now that you have a purpose and a target, organize your article so that scanning it quickly will show immediately to your reader how he will benefit from it and what are the most important points.

4. Stop your reader in his tracks with your title.

Your title should grab the reader’s attention and ‘force’ him to read your first paragraph. Using your most important benefit usually does it.

5. Start your article with the most important information

Again, do not keep your most important information for the conclusion! Give it immediately and develop on it in the following paragraphs.

6. Keep jargon to a minimum.

If possible, avoid jargon as well as prejudices and insinuations. Write your article so that even a child can understand it.

7. Make your article warm and personal.

Speak direct to the reader. Use a lot of ‘you’.
Reading your article, the reader should feel warmth and empathy, knowing that you have the same problems and goals than him.

8. Keep sentences short and simple.

Using short and simple sentences will allow a fluid and easy reading, preventing your reader to get bored.

9. Have someone from the target population critique your article.

Who can give you a better feedback than someone from your target population? It will help you

10. Spend more time rewriting than writing.

Besides formatting your article for easy reading and nice presentation, be sure to use tools or an external editor to carefully proofread your writing for grammatical and spelling errors.

Remember that the more writing you do, the better you will get. After sometimes, when you are in the habit of writing, article writing will not seem as difficult as now!

Be A Writing Whiz – Market Your Articles

By Domain Expert

Oct

If you’re a writer who can write short, snappy, but chock-full-of-information articles, then the Web is your perfect home. For anatomical reasons, web surfers cannot read long articles with text-rich paragraphs – but they’re after information, and if you can provide it, then you’re a winner.

But how do you let the world know that you can write well? And how can the world know that you are willing to offer your services as an article writer?

The key is to successfully market yourself by marketing your articles. But if you can’t send out dozens of emails to prospective clients, or spend hours designing a website, what can you do to get people to hire you?

The key is to write one, and only one ground-breaking article, and to include a resource box.

A resource box contains information about you, and it will usually be at the end of your article. But to make your Web visitors curious, you have to make a resource box so brief and loaded with information, they’ll want to hire you after they read the first five words of it.

So what should be in your resource box?

• Give your name – not your full name that stretches all the way out of your birth certificate, but the name you would like to be placed on checks, and how you would like request letters to be addressed. Oftentimes, online writers rely so much on their email addresses and contact details that they forget to put their names down.

• Give your website address, if you have a website. Direct your prospective clients to formal samples of your writing – not to your informal blog where you have details of what happened during your day, all in “Net-Speak.”

• Make your pitch – a one to three sentence proposal that shows readers what makes you and your writing unique. Some marketing experts refer to this as your unique selling proposition, or your USP, the promise of fulfilling an unmet need. Others call it the “Elevator Pitch,” or what you would tell a prospective client if you were caught for a few seconds together on the elevator.

The key to making a pitch is brevity: say in a few words all that makes you special.

• Make a call to action by inviting people to visit your website and take you on as a writer. This can be done in a simple sentence that will tell prospective clients that you are the person for the job, and that if they do not take you on, they will regret their choices for the rest of their lives (of course, in not too many words).

• Lastly, give your contact information. Give only your professional email addresses, not your “cute” e-mail addresses, such as teddybear@ilovechocolate.com. This does not reflect well on your credibility as a writer, and it will make you appear juvenile, no matter how “cute” your e-mail address is. Stick to yourname@youremailprovider.com (Yahoo and Google Mail are acceptable providers). If you do not have such an address, get one.

“Your Name” email addresses are not only more professional-looking, they are easier for your busy clients to remember.

If you follow your writing rules when making your resource box – that is, if you keep it short and to-the-point, you’ll be sure to get a lot of clients clamoring for your services in no time. All you have to do is advertise well and frequently, and make your writing shine.

Article Writing: Your Personal Library Of Books

By Domain Expert

Oct

We write and we write well. At least we hope that we do. Still, we writers need our own library of “go to” books to help us write with strength, market our wares, and simply to inspire us to greater works. I’ve compiled a brief list of useful books for the serious article writer’s library. Some I own, while others I plan on buying.

The Chicago School of Style, 15th Edition – Considered by English speaking authors as “the Bible” of proper grammar usage and style, this 950 plus page reference book is everything you need to have on hand when you simply are not sure about punctuation, grammar, spelling, etc. Surprisingly, the book is not stuffy as it allows serious writers some flexibility with the rules. If you have been writing for some time, you know that rules do change. I was shocked when even the Chicago School started a sentence with “and” in it. Oh me, oh my!

Guerilla Marketing For Writers — I am very curious about this title as I have seen reference to it on various writers’ web sites. Essentially “Guerilla Marketing” espouses the need for writers [particularly book authors] to spend as much as 33% of their time marketing. Hmmm…writing in and of itself is so involved. Who has the time?

Writer’s Market — Every year since this reference book was first issued in 1921, the Writer’s Market has served writers in finding places where they can submit their work for payment. The book lists contact information, submission guidelines, and tips on all the who/what/when/where/why of the “word” industry.

Random House Webster’s Pocket Grammar, Usage, and Punctuation Guide Okay, I admit it. When I don’t feel like lugging the “Chicago Style” around, this Random House book meets most of my needs. 300 power packed pages that will easily fit in your laptop carrying case, purse, or suit jacket pocket.

No, I rarely use a dictionary anymore nor do I rely on a thesaurus. Everything I need is right online or part of my Word program. I don’t know about you, but I am definitely a 21st century writer who manages to write, edit, rewrite, submit and accomplish a multitude of related tasks from the ease of my laptop computer. No pencil and paper for me, except when lounging by the river or down at the beach. Oh, for more of those types of experiences!

Article Writing And Directories

By Domain Expert

Oct

Writing for the simple enjoyment of writing is something I throughly enjoy. If I have something to say and I want to share it with someone or everyone, then I put pen to paper or in this case keyboard to notepad and put together an article of some of my knowledge, tips, advise and sometimes wisdom to share with everyone.

One place that I have found to be a great source for not only submitting my articles for publication, but also a wonderful place to get lost for awhile just reading… article directories.

These wonderful directories are filled with vast varieties of information that cover just about anything you may want to know. These sites are perfect for anyone looking for a place to submit their articles to, if your looking for specific information about something then they are gold mines.

Simply do a search for article directories in your browser and you will be overwhelmed with choices. Some directories are very specific about the information they allow, while the most of them open their directories up to a wide variety of subjects. I’ve only come accross a couple that charge a fee for use.

If you publish an online newsletter or ezine then an article directory can be a great resource for you. Article directories allow you fresh and informative information for your readers on a daily basis id needed. Some directories will notify you when new articles are submitted that apply to your specific needs. If you have never used the sevice of an article directory as a source of content, I gaurantee you will be happy you did. Content is king!

Webmaster more and more are turning to the use of article directories as a way of boosting to traffic that visits their sites. They are getting this traffic from back links from other sites. By simply writing an article about their website and the products or services that the website offers and then submitting it to article directories they are building back links. Instead of purchasing over priced, non targeted traffic to visit a site, webmasters are building highly targeted, virtually cost free search engine freindly back links. Ahhh, back links… priceless.

Not sure you can write an article? There a writers for hire that can whip you up an article in no time what so ever for a small fee. You just furnish them with the subject and the key points you want to focus on and they will have you as many article as you want or need in very short time. Known as ghost writers, these writing wizards are wonderful.

So, whether you are a seasoned writer or just someone like myself that simply enjoys writing, you will find that article directories are not only fantastic places to submit to but great places to find information for just about anything your looking for.

Article Writing Tips From Spongebob Squarepants

By Domain Expert

Oct

Wisdom can be found in the most unexpected places. Today, wisdom bubbled up from a pineapple under the sea. I suddenly realized that everything you’d want to know about writing articles for your website can be taught by SpongeBob SquarePants and his friends.

When you write for your newsletter, blog, or website, which character are you most like?

Squidward: Squidward is B-O-R-I-N-G. When writing articles, are you a Squidward? Do you just get the words down on paper or are you finding a fun twist to entertain your audience and keep them coming back for more? Take time to make your articles stand out from the thousands of other dull articles out there by including personal stories or just having fun while writing. For instance, this article could be entitled “How to Write a Good Article”, but would it stand out from the hundreds of other articles about article writing? Probably not.

Mr. Krabs: This crustacean is focused on one thing and one thing only, making more and more and more money. Only a cartoon could actually have dollar signs drawn in his eyes. He thinks of no one, only how he can benefit. Are your articles focused on you or on the reader? Are you providing information or do you have blinders on, thinking only about how you can make money from the article you are writing? If your article reads like an ad or is self-serving or full of affiliate links, you might write like Mr. Krabs.

Patrick: SpongeBob’s best friend, the starfish, has a good heart, but isn’t the brightest creature in the sea. Do your articles make you sound like an expert? Are you providing valuable content or just pushing out sloppy articles as fast as you can? Always double check for typos and grammatical errors. If you’re challenged by spelling and grammar, hire a Virtual Assistant or Copywriter to proofread and submit your article for you. Or slow down, set your article aside for a day and then reread it before you click the “submit” button.

Plankton: The smallest creature in the sea is also the sneakiest. He’ll do anything and hurt anyone to steal someone else’s work (the Krabby Pattie secret formula). Write your own material. Don’t be Plankton. Don’t copy and paste someone else’s work, edit it, and try to pass it off as your own. You will be caught, and it just isn’t worth it. Take the same amount of effort and work on your own thoughts and ideas. Plankton never gets away with his schemes, either. He’s on Plan “Z” and is still pathetically failing at his attempts to steal the secret formula.

SpongeBob: This little guy always tries to do the right thing, and is a hard worker. He may not always end up getting the results he hoped for, but he bounces back and tackles his work with a renewed vigor. SpongeBob works very hard, he’s a good friend, he always thinks of others, and tries to have fun no matter what he is faced with. Hardworking, friendly SpongeBob is the guy to be when writing articles.

Although this is a silly lesson in article writing, I hope you’ll remember the important messages our underwater friends have taught us.

1. Be entertaining. Not boring.

2. Write articles to help others, not with dollar signs in your eyes.

3. Proofread your articles carefully, and provide valuable information.

4. Write your own material. Don’t copy others.

5. Be a SpongeBob! Hard work and persistence pay off.

Before you know it, you’ll develop a following for having informative and entertaining articles and you’ll be King or Queen of the sea.

10 Article Writing Keys For Newbies

By Domain Expert

Oct

This article on the 10 (no, 11… yes, 11) tips for newbies is not written from the catbird seat point of view of the article host or database manager. Rather it is by and from the perspective of an author who remembers the early misgivings. It is written especially for the beginning article writer. The Tennessee Mountain Man has written and submitted hundreds of articles for publication to thousands of article hosts and database managers and still finds article writing his nemesis.

1. Necessity vs Desire:

Articles and Blogs are necessary in today’s scheme of search engine indexing. Not what the newbie wants to hear. Just remember what the Bible says, “there has nothing over taken you that is not common to man”. That’s right! All of us hate article and Blog writing at times, and some of us dread the journey to pen and paper (or keyboard as the case may be) all the time. Many a webmaster would call them “a necessary evil” as they are not generally anyone’s best liked house keeping chores.

2. Just Start, It Gets Easier:

First it is sometimes difficult to get a subject or theme and to get the first couple of lines scribbled down. The Tennessee Mountain Man knows authors who literally get sick thinking about the process. Lighten up. Once an author has a starting point and gets passed the initial thoughts, article and Blog writing usually goes fairly smoothly.

The main thing is that you get started. Pick a subject you know something about and just start. You will be pleasantly surprised at just how easily ideasflow. Don’t assume everyone knows what you know. They don’t. Will Rogers once said, “all men are ignorant, just on different subjects”. And, so it is!
3. Good vs Perfection:

Your old English comp professor is not looking over your shoulder. This paper does not have to be perfect. That is not to say it does not have to be on point or to say that it does not have to be correct. It does or at least it should be. But, perfection is not the goal and is, in fact, seldom possible. Too much detail and you run the risk of losing your reader on several levels. Too long and
most readers simply don’t have the time or interest to wade through the material regardless of how important it is.

4. Blog Length vs Article Length:

Most publishers want a minimum of six hundred (600) words per article – some will let you slide with four hundred (400) words. Blogs can be much smaller. Blogs can and maybe should support appropriate pictures and embedded links.

Just don’t over do it. Too gaudy or too slow to load and you have wasted your time, ticked off a potential reader, and probably upset a host who can ban you from their publications. Articles, on the other hand, typically cannot carry these extra touches according to the requirements of most publishers.

5. Format:

Prepare your article in American Standard Code for Information Interchange (ASCII) format. There are many tools from which to choose to get the job done. A search for ‘free ASCII editor’ or for ‘free plain text editors’ will provide one with a multitude of free options. Word Press is a popular choice. If all else fails simply use notepad to turn out your masterpiece.

6. Spelling and Grammar:

Once you have your article or Blog run it through a good spell checker and a good grammar checker. Microsoft Word works well for these purposes. Just don’t use the MS Word copy for publication of your article. Rather use it’s suggestions to make any necessary corrections to your plain text copy. The MS Word copy will work for Blogs although the Computerman prefers other editors.

Just like the days when you were pushed by Profs, you will find Article and Blog writing skills become easier with time and practice.

7. Publish and Announce:

Once your Blog is ready you may want to use some automatic tools to publish and announce it. First do a search for Blog hosts and select those which best suit your needs. Join one or more and publish your Blog there. Then search for Blog announcers and rss announcers and use them to get your Blog noticed.

Now that you have that out of the way find an article wizard that will post your Articles to free publishers. You can post them one at a time by hand if you are really bored and have absolutely nothing else in life to do. Using an automatic poster you can publish to hundreds of hosts in an hour or so. The only way to go.

8. Patience:

Now, have some patience. Here is where you lose control. Many of the men and women who host articles are timely and your articles will be reviewed within twenty-four (24) to forty-eight (48) hours. But, many others will be days and weeks down the road therefore never date an article – a sure way to get rejected.

9. Rejection – “sorry your article has been declined”:

Be prepared for most hosts to reject your articles. Do not take it personally. It usually has little to do with you or your article.

Some databases routinely reject articles for spelling errors when there are none or where there is more than way to spell a word. And, just as in any other endeavor some hosts are simply too lazy and get so far behind, the easiest and fastest thing to do (and perhaps the only alternative) is to reject everything. You will learn who these are over time.

Then there are those who run your articles through the sausage grinder and if they find certain words, irrespective of how they are used, your article gets no farther. These are the people who can’t publish the Holy Bible because it contains words that offend them or their readers. Don’t worry about these folks who are so heavenly minded they are of no earthly use.

Remember, just as in everything else in life, for every rule there is an exception

10. Keep the faith, and keep cranking out articles:

Since most authors, especially newbies, prepare only one copy of an article against the advice of most seasoned authors it is important that the newbie keep his chin up – keep the faith. That will be easier as more and more of your articles are accepted and published driving visitors to your website while creating those all important back links.

It is not necessary that every host to accept everything submitted to them. After one or two hosts publish your article on any given subject, the search engines tend to penalize you anyway by ignoring additional postings. This is close to spamming and while it could help someone find you, it probably won’t. It is not necessarily, the more the merrier. The additional listings will not increase your page rankings or links reported by the search engines. It is more important to get published by hosts with the highest Google page rank possible.

Now, one BONUS TIP for you: Along with “the rejection slip” will usually come a suggestion on how to “fix” your article and a request that you resubmit it. Don’t waste your time. While trying comply with one database manager’s request you could have written a new article from which you get much more punch. Enough publishers will pick your article up so move on and save yourself some time and heartburn.

Everybody has a thought or idea at least once a day usually at the most inopportune time. How many good ideas have you lost because of waiting? Don’t procrastinate! Go! Capture that thought before it is gone forever.

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Article Writing For The Terrified

By Domain Expert

Oct

Writing and submitting articles is an effective marketing strategy to deliver targeted visitors, increase your rankings and boost sales. However, it is easy to equate article writing with onerous tasks such as writing high school or university essays. The memories of the pain involved in this form of writing can take time to fade away. The good news is that after learning a few simple steps, writing your own articles isn’t as hard as it appears.

One of the biggest hurdles most new writers face is finding ideas to write about. The easiest way to begin is to write about things you are interested in and preferably passionate about. You already have knowledge in these areas which can be shared with others. It is easy to under-estimate your own abilities in areas you are experienced in. Talented people are often surprised by the level of questions novices ask (it is important to remember that there is no such thing as a stupid question – only stupid answers).

Once you have decided on a general area, a good way to narrow the topic down is to focus on the problems that people have. Typically, people read articles because they want to be entertained or they want information. Writing entertaining articles is a particular and more difficult skill. However, writing informative articles can be as simple as sharing tips that you have learnt. A guiding principle is to expect the readers to be looking for “What’s in it for me”.

You may already know the common problems that people have in the particular field, but if not, a good source of information is to look at related online forums and note the most common questions asked. If you don’t have all the answers a small bit of research can assist. Often the answers are readily available with a Google search which the readers could do themselves. However, you are adding value and convenience by providing a range of answers in a single document.

Most people don’t like to read large documents from the Web, so unlike long essays, articles tend to be around 400 words long. If you break the article into an introduction, a small number of sub-headings and a conclusion you may only have to write about 50 words in each section. The sub-headings may be for authoring purposes only, but if they are relevant they can be left in the final article.

The first draft should be for your eyes only. Don’t try to produce a final copy as you write. It tends to be much quicker to get your thoughts down and come back to edit later. The final step in the writing process is to proofread your article making sure that the writing flows and would be interesting to the reader. Ask yourself, ‘does the article provide information the potential reader is looking for?’. It can also be helpful to have someone else proofread the article. This is also the time to remove spelling and grammatical errors.

If you still have problems writing you may want to do a search for ‘article writing software’. There are many packages around which can make the process easier. Similarly, there are numerous e-books available on the topic and many of them are available for free.

Once you have written your article you may want to add it to your own website as an item that search engines love – a piece of original content. If you add an ‘About the Author’ section with a link to your website, you can also submit it to article directories. As other websites publish your article you receive another thing that search engines look for, one-way back links. Article submission can be a tedious process, but software and websites that can submit to multiple directories in one go exist to make the job much easier.

After writing your first few articles you will find it is not as daunting as it first appears. You never know, you may even want to offer your services as a freelance writer on the Internet as a way to make some extra income.

Article Writing – The Midas Touch Of Link Strategies

By Domain Expert

Oct

Everyone in the SEO community is aware of the power of having an effective link building strategy, but since recent updates at Google took place the playing field has changed.

More emphasis is now being given to one way incoming links, and far less value for reciprocal links. The big question is: “How can I get a good crop of one way links?”

By far the easiest way is to write articles for publication on websites. The principle is simple and it works because webmasters are hungry for page content. In return for giving webmasters free content they agree to publish your profile, which contains a link to your website.

It should not be underestimated just how powerful this can be, but there are guidelines that need to be employed if you are to be successful. If you are new to article writing and wish to cash in on this invaluable technique, then the guidelines are listed below.

Firstly, at most of the article directories to which you wish to submit your article there will be guidelines, read them and comply. Otherwise your article will not be accepted and you are wasting your time.

A requirement of all article directories is that the submitted article should be grammatically correct and spell checked. Many directories use human editors who will reject articles with bad grammar or misspelled words. Avoid this by composing your article in Word, or similar, with grammar and spell checking turned on.

Keep paragraphs short. Research has shown that people browsing the internet are put off by large chunks of text. Short paragraphs will attract more webmasters to read and possibly publish your article.

Do not include tables or lists in your articles, some directories forbid it. Webmasters will format your article as they want it anyway. For the same reason do not use bold or italic.

Make sure you are writing useful informative content, otherwise why would anyone want to publish it? Also, as your objective is to gain links to your website, write content that is related to your sites content.

Try to make an interesting title for your article. Something that clearly states what the article is about, but is also distinctive. This separates your article from the thousands of others on the same subject.

By publishing articles on the internet you are establishing yourself as an expert on your chosen subject. Reflect this in your profile. Also, make sure you include a live link in your profile. The anchor text of this link should contain the major keywords for the page it is linking to.

Conform to these simple rules and you will be successful.

Earlier in this article I recommended that you compose your article in a word processor, so that it could be grammar and spell checked. However, the completed article should be copied and pasted into Notepad or similar text editor.

The reason for this is that if you copy from a word processor document you will be copying hidden characters that the article directories don’t want. Copy to a text only editor and then make sure that word wrap is switched off.

If word wrap is switched on then the article will contain hard line breaks, which some directories don’t accept.

Now all you need to do is find some article directories to submit your article to. The following link lists many article submission sites: http://www.articlesbeyondbetter.com/linkdevelopment.php , but is by no means comprehensive.

Do a search for article directories in your search engine of choice to find many more.
The more you submit to, the more success you will have.

Good luck and get writing.

The Truth About Google Supplemental Results

By Domain Expert

Oct

So you have a slick, eye-catching web site with lots of fancy graphics and flash animation, congratulations! You excitedly type in your site’s url in Google’s search engine…and your site shows up in Google’s supplemental results.

What’s going on? What exactly are Google supplemental results and why would you not want your web site to appear in them?

According to Google’s FAQ page, supplemental results are part of Google’s auxiliary index (main results are drawn from the main index) and pages, which appear on the supplemental listing, have “fewer restrictions” than those that appear on the main results page. They further say that the inclusion of sites on the main or supplemental index is purely automated and does not affect page rank at all.

In truth however, pages that appear on the main index will almost always show up first in a search. Supplemental search results will only show up if there are very few or no results at all in the main index. Plenty of older web sites also tend to populate the supplemental results page. Needless to say the supplemental results page is not where you want your site to end up. Ironically several people have emailed Google asking that their sites be included in the supplemental index!

So how does a site end up in the supplemental results page? And more importantly how does one get out or even avoid inclusion in the first place?

Several factors may affect your inclusion in supplemental results but keep in mind it is best to avoid these factors at the outset, as it is easier to stay out of supplemental results than to get out.

One of the most crucial factors to consider is the text content of your web page; whether it is in the title tag, description tag or actual web page content.

In the title tag, take care that you don’t use the same title for more than one page. Make sure that the title is actually related to the page contents and that is not very long or “spammy”. Google will almost always send pages that it thinks spam-ridden to the supplemental index. Another common error in title tags is the use of too many or identical keywords. These considerations also apply to the description tags as well; take care that text here is not too long, repetitive, spammy or unrelated to the page’s content. Another thing to watch out for in the description tag is the use of undecipherable language or using a different language than the contents’.

Just like in the title and description tags, using duplicate content text in several different pages will probably result in inclusion in the supplemental index. Web pages with little or no text content is another candidate for the supplemental index; image tags, prices and small descriptive text do not normally count as Google generally considers these as commercial page contents, destined for…you guessed it: the supplemental index. Long url’s or url’s with lots of dashes are also generally thought of as spam by Google which is the reason why many pages hosted by free sites end up in the supplemental index.

Aside from your web page’s text content, another important factor is the actual structure of your website; an orphaned page (one that is not linked from your site or others) and pages with poor or no backlinks may be relegated to the supplemental index, along with pages that are nested several pages deep in your web site. Pages such as these are thought by Google to be of lesser importance than better-designed sites, so off to the supplemental index they go.

Okay, so you didn’t take all these factors into consideration and now your beautiful web site is on the supplemental results page…what now?

The first thing you can do is to write some good content. A few lines of text won’t be enough-make sure it is relevant to your subject and that potential visitors to your site will enjoy reading it. That goes for all the pages in your website, try not to have less than 50 words on any page on your site. And if you have any text content that you “borrowed (copied)” from another site, now would be a good time to change them.

Rewrite your title and description tags to be as descriptive and relevant to your site as possible, but take care not to make them too long or contain repetitive keywords.

At this point you may also want to consider revising the linking structure of your web site; it is better to send all your back links to all the pages in your website rather than to just one page. Check to see that not too many of your pages are nested very deep within your website. You can probably get away with links three pages deep but two pages deep is much better. Don’t forget to check for any orphaned web pages!

Sometimes in spite of your best efforts in correcting all those common problems, one or more of your web pages still stubbornly show up in the supplemental results page. You might consider making some new, more prominent links to these stubborn pages from your home page. In some cases more drastic measures may be necessary like a complete reworking of the link structure of your entire web site, or even publishing them on a new url.

These are only the more common factors to consider if you want to avoid being relegated to the supplemental index results. As you can see, rectifying these issues after you’re website has already been placed in the supplemental index does not guarantee relocation to the main index; remember it is much easier to avoid being placed in the supplemental index than it is to be taken out. So do it right the first time and design your website accordingly, and hopefully you can enjoy the benefits of main index listing and the high result ranking that you wish for.

The Three Types Of SEO Services

By Domain Expert

Oct

As you scout around for SEO services, you may wonder what sets one company’s SEO services apart from another’s. Companies which provide SEO services usually use different SEO philosophies, tools and methods for optimizing their clients’ websites. These different approaches are usually termed as “hats” SEO services usually come in three different hats:

Black Hat SEO Services

Black Hat SEO is known as SEO spamming. From the second term itself, you may have an idea of what this kind of SEO service offers. Black Hat SEO is centered on creating sites that are targeted at manipulating or tricking search engines for better site ranking. Black Hat SEO relies heavily on automation to come up with large numbers of substandard pages and pulls links from other sites which are actually irrelevant. Consequently, this SEO approach usually gets poor or irrelevant search engine result pages or SERP quality. What is advantageous with Black Hat SEO is that it can get your site on the top of search engine rankings in a matter of a short span of time. However, this is not a wise SEO services strategy in terms of web design perspective. Worse, once search engines find out that your site maligns their results; your site may and will run the risk of getting banned or crashing on view. So if you want to get on top of search engine listings in a matter of days and are willing to take the risk of flouting some site behavior guidelines, Black Hat SEO services should do the trick for you.

White Hat SEO Services

For every black, there is always a white. The same is true for SEO services. White Hat SEO services, on the other hand, relies on the advantages of putting in relevant and quality content as well as effective marketing strategies to place sites on top of search engine rankings. SEO services providers that offer White Hat SEO will focus mostly on your site contents. White Hat SEO providers will help you come up with contents that will attract people, and not search engines into your site. You should know that content is a very important factor in SEO building (if not the most important). With good content, White Hat SEO services will be able to get you more inbound links from other relevant websites. White Hat SEO is definitly considered to be the better SEO tool. It will not put your site in the risk for getting blacklisted and does not violate any search engine SEO guidelines. Most importantly, visitors who check your site will most likely be converted easily with your great content.

Grey Hat SEO Services

Grey Hat SEO is mid-way between the two tools above and is all about the balance between risk and reward. There are actually a wide number of SEO services solutions categorized under this. Some Grey Hat SEO services may tend to use more dubious strategies and take even bigger risks to produce fast and high search engine rankings. While many Gray Hat SEO services methods obey search engine guidelines, others might put you at risk. If you opt for SEO services using Grey Hat, be sure about what you are exactly subjecting your online site to.

Which hat should you choose?

According to major search engines such as Google, White Hat is good SEO; Black Hat is bad SEO, while Grey Hat is for the most part, dicey. Those using Black Hat SEO services might tell you that White Hat is too ineffective and Grey Hat may be safe but not as effective. Those who prefer Grey Hat may claim that White Hat SEO Services is only effective only when no Grey or Black Hats are involved. White Hat SEO services providers may tell you that Black Hat SEO users are cheaters and those providing Grey Hat are quitters.

Through all these varying opinions, know that it is still up to you to choose the right type of SEO services that you want. It is your objectives and goals that will determine which type of hat you should wear. From my point of view White Hat is better and more cost effective if you are serious about your business… and serious businesses exclude: gambling, adult, and pharmacy sites.

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